JPEGs for Humanity
Focus
NFT Case Study, Brand Design, Illustration, Social Media, Charity
JPEGs for Humanity
Focus
NFT Case Study, Brand Design, Illustration, Social Media, Charity
At its core, the concept is built around giving back, not as a nice-to-have, but as the foundation. The model channels proceeds toward meaningful causes while cultivating an engaged, inclusive community. Over time, the roadmap evolves into community-led governance and a plan for long-term value creation.
Animals of the Wild
Every NFT launch would center around a cause voted by our Discord community. For the inaugural drop, this case focused on re:wild, an organization devoted to protecting and restoring biodiversity. Their inspiration shaped the inception of the "Animals of the Wild" Collection under the J4H brand.
The "Animals of the Wild" comprises 100 individually illustrated endangered species, both front and back on a spinning coin, categorized into five ecosystems. A majority of each NFT sale would be donated to the charity.
Click on an environment to see more!
Tap on an environment to see more!
Tropical
Rainforest
Pygmy
Sloth
Harpy Eagle
South American Tapir
Toucan
Hyacinth Macaw
Green Anaconda
Orangutan
Tundra
Snow
Grassland
Savanna
Marine
Ocean
Coniferous Forest
Wetlands
Tropical
Rainforest
Tundra
Snow
Grassland
Savanna
Marine
Ocean
Coniferous Forest
Wetlands
Toucan
Hyacinth Macaw
South American Tapir
Pygmy
Sloth
Harpy Eagle
Green Anaconda
Orangutan
Design System
Each cause would influence the design system, leading to variations in elements like color palette and icons across different collections.
Headlines
Headlines
Fredoka Bold
Body copy
Quicksand Semibold
Roadmap
J4H meticulously crafted a roadmap, outlining the trajectory of our "Animals of the Wild" collection and key milestones in the NFT project. The corresponding website introduced the mission, goals, and team members, fostering trust within the community.
Engagement
The success of a project hinges on building anticipation leading up to the launch. Engagement on Discord and Twitter, the unofficial NFT platforms, involved updates, gauging interest, and fostering a community. Through word of mouth, informative posts, and connections within adjacent servers, organically attracted a dedicated following.
Hover over the animals to see the answers!
Guess the Animal
Guess the Animal
Walrus
Walrus
Bison
Bison
Great Ibis
Great Ibis
Walrus
Walrus
Bison
Bison
Great Ibis
Great Ibis
Walrus
Walrus
Bison
Bison
Great Ibis
Great Ibis
Walrus
Walrus
Bison
Bison
Great Ibis
Great Ibis
Walrus
Bison
Great Ibis
Know your
Animals
Know your Animals
Critically Endangered (CR)
A species facing high risk of extinction in the wild
Critically Endangered (CR)
A species facing high risk of extinction in the wild
Endangered (EN)
A species that is likely to become extinct in the near future
Vulnerable (VU)
A species that is not currently endangered but facesa high risk of extinction
JPEGs for Humanity
Focus
NFT Case Study, Brand Design, Illustration, Social Media, Charity
At its core, the concept is built around giving back, not as a nice-to-have, but as the foundation. The model channels proceeds toward meaningful causes while cultivating an engaged, inclusive community. Over time, the roadmap evolves into community-led governance and a plan for long-term value creation.
Design System
Each cause would influence the design system, leading to variations in elements like color palette and icons across different collections.
Headlines
Fredoka Bold
Body copy
Quicksand Semibold
Animals of the Wild
Every NFT launch would center around a cause voted by our Discord community. For the inaugural drop, this case focused on re:wild, an organization devoted to protecting and restoring biodiversity. Their inspiration shaped the inception of the "Animals of the Wild" Collection under the J4H brand.
Tropical
Rainforest
Coniferous Forest
Wetlands
Tundra
Snow
Grassland
Savanna
Marine
Ocean
Toucan
Hyacinth Macaw
South American Tapir
Pygmy
Sloth
Harpy Eagle
Green Anaconda
Orangutan
The "Animals of the Wild" comprises 100 individually illustrated endangered species, both front and back on a spinning coin, categorized into five ecosystems. A majority of each NFT sale would be donated to the charity.
Tap on an environment to see more!
Roadmap
J4H meticulously crafted a roadmap, outlining the trajectory of our "Animals of the Wild" collection and key milestones in the NFT project. Our transparent website introduced our mission, goals, and team members, fostering trust within the community.
Engagement
The success of a project hinges on building anticipation leading up to the launch. Our engagement on Discord and Twitter, the unofficial NFT platforms, involved updates, gauging interest, and fostering a community. Through word of mouth, informative posts, and connections within adjacent servers, we organically attracted a dedicated following.
Guess the Animal
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Walrus
Bison
Great Ibis
Know your Animals
Critically Endangered (CR)
A species facing high risk of extinction in the wild
Endangered (EN)
A species that is likely to become extinct in the near future
Vulnerable (VU)
A species that is not currently endangered but facesa high risk of extinction